"Does this cure my arthritis?" A customer asked that in your live chat last Tuesday. Your new support rep answered "many customers report significant improvement in joint pain." That's a disease claim. That's an FDA violation. You didn't find out until the compliance review on Friday.
Supplement support is a minefield. Every customer question is a potential regulatory trap. "Is this FDA approved?" "Can I take this with metformin?" "Will this help my blood pressure?" Your team needs to be helpful, empathetic, and legally precise — all at once, all day, across every channel.
One bad answer doesn't just lose a customer. It invites a warning letter. Or worse.
Benefits: SOUL.md defines approved claims, banned phrases, and compliance boundaries — every response is checked before sending, Gateway connects WhatsApp, email, chat, and Telegram. Customers get instant, compliant answers on any channel., Approval gates escalate medical questions, adverse events, and refunds above your threshold to your compliance team, Full audit trail of every interaction, claim, and escalation — 50+ event types, searchable, exportable for FDA reviews, Kill switch stops the agent in one click. Fix the SOUL, redeploy from Clawctl, resume.